BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P1H
REFRESH-INTERVAL:P1H
CALSCALE:GREGORIAN
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU
DTSTART:20070101T000000
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:Eastern Daylight Time
END:DAYLIGHT
BEGIN:STANDARD
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
DTSTART:20070101T000000
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:Eastern Standard Time
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260819T160000
DTEND;TZID=America/New_York:20260819T180000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Marketing Has Become a Conversation—Learn How to Earn Your Place (Session 2)
DESCRIPTION:The way customers discover businesses is changing faster than ever. AI-powered search\, conversational assistants\, and the Zero-Click Economy are transforming how buying decisions are made. Today's customers aren't just searching they're asking questions\, expecting answers\, and increasingly relying on AI to recommend businesses they can trust.\nJoin Get Fish Slapped Marketing Agency and the Greater Sebring Chamber of Commerce for this interactive three-part workshop series designed specifically for our community. You'll learn how to adapt your marketing strategy\, create conversation-first content\, and position your business to become the answer customers and that AI recommends.\nThrough practical examples and actionable takeaways\, we'll explore the new Search Shift\, introduce the SPLASH Framework \, and help you build a future-ready marketing plan you can start implementing immediately.\nEach session also features "The Latest Catch in Marketing" a quick roundup of the newest marketing updates\, AI innovations\, social media changes\, and industry trends that every business owner should know.\nWorkshop Series\n Session 1: Understanding the Search Shift\n Session 2: Applying the SPLASH Framework \n Session 3: Creating Your Future Marketing Plan\nWalk away with practical strategies\, actionable tools\, and a new way of thinking about marketing in the age of conversational AI.\n🕓 Date & Time: August 19\, 4 6 PM 📍 Location: Historic Circle Theater\, SebringThis event is for current Sebring Chamber members.
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p>The way customers discover businesses is changing faster than ever. AI-powered search\, conversational assistants\, and the Zero-Click Economy are transforming how buying decisions are made. Today&#39\;s customers aren&#39\;t just searching&mdash\;they&#39\;re asking questions\, expecting answers\, and increasingly relying on AI to recommend businesses they can trust.\n</p><p>Join Get Fish Slapped Marketing Agency and the Greater Sebring Chamber of Commerce for this interactive three-part workshop series designed specifically for our community. You&#39\;ll learn how to adapt your marketing strategy\, create conversation-first content\, and position your business to become the answer customers and that AI recommends.\nThrough practical examples and actionable takeaways\, we&#39\;ll explore the new Search Shift\, introduce the SPLASH Framework&trade\;\, and help you build a future-ready marketing plan you can start implementing immediately.\nEach session also features &quot\;The Latest Catch in Marketing&quot\;&mdash\;a quick roundup of the newest marketing updates\, AI innovations\, social media changes\, and industry trends that every business owner should know.\n</p><p>Workshop Series\n</p><p>&bull\;Session 1: Understanding the Search Shift\n</p><p>&bull\;Session 2: Applying the SPLASH Framework&trade\;\n</p><p>&bull\;Session 3: Creating Your Future Marketing Plan\n</p><p>Walk away with practical strategies\, actionable tools\, and a new way of thinking about marketing in the age of conversational AI.\n</p><p>🕓 Date &amp\; Time: August 19\, 4&ndash\;6 PM&nbsp\;</p><p>📍 Location: Historic Circle Theater\, Sebring</p><p>This event is for current Sebring Chamber members.&nbsp\;</p></body></html>
LOCATION:202 Circle Park Drive Sebring FL 33870
UID:e.2216.1564964
SEQUENCE:3
DTSTAMP:20260721T165649Z
URL:https://sebringchamberofcommerce.growthzoneapp.com/events/Details/marketing-has-become-a-conversation-learn-how-to-earn-your-place-session-2-1844648?sourceTypeId=Hub
END:VEVENT
END:VCALENDAR
